February 2, 2015

Hooked on Hemp: The Ingredient’s Powerful Influence in Cosmeceuticals

Natural Products Insider
Because hemp molecules are extremely small, they penetrate and absorb into the skin better than almost any ingredient or beauty oil, according to Bruce Perlowin, CEO of Hemp Inc. The company’s line of hemp-based cosmeceuticals include products such as lip balms, moisturizers and body candles that melt into massaging oil. Though Hemp Inc.’s cosmeceutical line is new, Perlowin said the company wanted to tap into the market because he saw the popularity of hemp-based cosmeceuticals in health food stores. He’s observed that once consumers try the products, they’re hooked.

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