4 Traders
Avex
Group Holdings Inc., Japan's leading entertainment company, announced
today the launch of "majotae," fine natural hemp fabric brand. Products
for next Spring / Summer is in development with Isetan Mitsukoshi
Holdings Ltd., the leading department store operator in Japan.
majotae's quality is not only ideal for fine apparel, but has
potential for other applications such as furniture, décor fabric and
medical uses.
Commenting on the launch, Shigekazu Takeuchi, Avex Group Holdings
Representative Director, said: "This project to revive centuries-old
hemp conveys to us today the culture and wisdom cherished in pre-modern
Japan. It is with great joy for Avex to be a part of this significant
project."
Hiroshi Ohnishi, President and CEO of Isetan Mitsukoshi Holdings
Ltd., also commented saying: "I'm impressed not only by the quality of
the fabric, but also by the vision of the project. Through our products,
we hope to bring the spirit of majotae to the world."
http://www.4-traders.com/AVEX-GROUP-HOLDINGS-INC-6493672/news/Avex--Launches-Fine-Hemp-Brand-ldquomajotaerdquo-Products-Underway-for-SpringSummer-2015-wit-19241958/
